Austin, TX — Elite Performance Training

Forge
Your Edge.

No machines. No mirrors. No excuses. Just elite coaching for athletes and professionals who refuse to settle for average.

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Personal trainer guiding a barbell lift at APEX Performance Studio
About the Studio

Built for Athletes.
Designed for Results.

APEX Performance Studio was built with one purpose: to give serious athletes and high-performing professionals access to the kind of elite coaching that actually moves the needle. We are not a commercial gym. We do not sell memberships to fill space.

Every program at APEX is precision-engineered. Our coaches hold certifications at the highest level and have trained competitive CrossFit athletes, powerlifters, and executives who demand the same intensity in their training as they bring to their careers. Raw strength. Functional power. Zero fluff.

Raw Performance
Barbells, sleds, rigs, and bodyweight. We build real-world strength.
Elite Coaching
Certified strength coaches with proven competition track records.
Data-Driven
Every session tracked. Every metric measured. Progress is non-negotiable.
Community
A tight-knit crew of athletes who push each other to the limit — daily.
What We Offer

Training Programs

Three pathways. One standard — maximum performance. Choose the format that fits your goals and schedule.

One-on-one personal training session

1-on-1 Personal Training

Fully individualized programming built around your goals, biomechanics, and performance gaps. Undivided coaching attention every single rep. This is the gold standard.

60 Min Elite Intensity All Levels
Small group HIIT class in action

Small-Group HIIT

Maximum 8 athletes per class. High-intensity interval training that builds metabolic conditioning, explosive power, and mental toughness — simultaneously. Accountability built in.

45 Min Max 8 Athletes Advanced
Competitive athlete performance coaching

Elite Performance Coaching

For competitive CrossFit, powerlifting, and strength athletes preparing for the platform. Periodized programming, competition prep, and technical mastery under qualified eyes.

90 Min Competitive Sport-Specific
The Team

Coached by The Best

Every APEX coach is a competitive athlete themselves. They do not just teach the work — they live it. Credentials, calluses, and results included.

APEX head coach — competitive weightlifter
Head Coach — Strength & Conditioning
Our Head Coach
CSCS certified. Former competitive powerlifter. Specializes in barbell mechanics, progressive overload programming, and competition prep for serious athletes.
APEX performance coach
Performance Coach — HIIT & MetCon
Performance Coach
CF-L3 certified. Competed in CrossFit Regionals. Architect of the APEX group programming. Brings relentless energy and precision coaching to every session.
APEX personal training coach
Personal Training Specialist
Training Specialist
NASM-CPT, FMS certified. Expert in movement quality, injury prevention, and building the kind of functional strength that translates to life and sport.
Train With Our Team
Investment

Choose Your Path

Every tier delivers elite coaching. The only difference is how deep you want to go. All memberships include full facility access and progress tracking.

Foundation
Group HIIT
$199
per month — unlimited classes
  • Unlimited small-group HIIT classes
  • Max 8 athletes per session
  • Monthly programming updates
  • Facility access during class hours
  • Community athlete tracking
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Most Popular
Performance
Semi-Private
$349
per month — 8 sessions included
  • 8 semi-private training sessions
  • Individualized program design
  • Unlimited group HIIT access
  • Monthly performance assessment
  • Direct coach messaging access
  • Competition prep consultation
Forge Your Edge
Elite
1-on-1 Private
$599
per month — 12 private sessions
  • 12 private 1-on-1 coaching sessions
  • Fully custom periodized programming
  • Unlimited group HIIT access
  • Weekly performance reviews
  • Nutrition strategy consultation
  • Priority scheduling & 24/7 access
  • Competition peak programming
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Real Results

Athletes Speak.

"I've trained at elite facilities across the country. APEX is the only gym where the coaching matches the intensity. My squat went from 365 to 430 lbs in four months. The programming is next-level serious."

Competitive Powerlifter
APEX Member — 18 Months

"As a software executive, I had maybe five hours a week to train. APEX maximized every single minute. My HIIT class is the hardest 45 minutes of my week — and I look forward to it more than anything. Results are undeniable."

Tech Executive, Austin
APEX Member — 1 Year

"I placed in the top 10 at my first CrossFit sanctional after six months with the APEX Elite coaching program. The periodization, the technical coaching, the mental edge work — nothing else compares in Austin."

CrossFit Competitor
APEX Elite Member — 6 Months
Questions

Straight Answers.

APEX is built for serious athletes, competitive CrossFit and powerlifting enthusiasts, and high-performing professionals who train with the intensity of a competitive athlete. If you are tired of commercial gyms, underprepared coaches, and wasted workouts — you belong here. We welcome all experience levels willing to commit to the process.

No prior experience is required, but you do need the right mindset. We offer a free introductory assessment where our coaches evaluate your movement quality, training history, and goals. From there, we place you in the right program and scale every session appropriately. What matters is your commitment — we handle the rest.

Everything. We cap group classes at 8 athletes so every session gets genuine coaching attention. Our programming is periodized and data-driven — not random workouts. Our coaches are active or former competitive athletes, not just certified trainers. We track your progress weekly and adjust programming in real time. This is a performance studio, not a warehouse of machines.

New athletes receive one complimentary session — either a group HIIT class or a personal training consultation. Use the booking form below to schedule. During this session, your coach will assess your movement, discuss your goals, and show you exactly what APEX training looks and feels like. No sales pressure — just real coaching. Come ready to work.

We train with barbells, bumper plates, competition racks, pull-up rigs, kettlebells, sleds, plyo boxes, and battle ropes. No cardio machines. No isolation equipment. Every tool in the studio serves a purpose toward building real, functional, transferable strength and conditioning. Raw performance training demands raw equipment.

Absolutely. Our Elite Performance Coaching program is purpose-built for competitive athletes. Whether you are preparing for a CrossFit sanctional, powerlifting meet, or strength sport event, our coaches build a periodized peak program around your competition calendar. Bring us your target date — we build the road to get you there ready.

Stop Training.
Start Competing.

Your first session is on us. Come see what elite coaching actually looks like — and why athletes who train at APEX don't go back.

Claim Your Free Session
Get In Touch

Ready to Start?

Fill out the form and one of our coaches will reach out within 24 hours to schedule your free introductory session. Tell us your goals — we handle everything else.

Location
Austin, TX
Hours
Monday – Friday: 5:30 AM – 8:00 PM
Saturday: 7:00 AM – 2:00 PM
Sunday: Closed
Inquiries
Use the form to reach our coaching team directly.